Shanda Interactive Entertainment has set up a new subsidiary, Guoke Electronics, to be in charge of the research and development of its new e-book product "Bambook".
According to reports in Chinese local media, Shanda is expected to integrate the resources of this newly established subsidiary with those of Shanda Literature, the Internet literature subsidiary of the [...]
Tag | Guoke Electronics
China's Shanda Enters E-book Market With "Bambook"
05 March 2010
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